ELEVATED SMALL BUSINESS SOLUTIONS

Off White Collective builds brand strategies for small businesses who are ready to grow with intention. We help founders move out of the messy middle — where ideas are strong but execution feels scattered — and into alignment, clarity, and scalable momentum.

As the sister brand to MJW Strategy, where we partner with large enterprise organizations, Off White Collective brings the same strategic rigor, creative expertise, and systems-level thinking to small businesses — scaled thoughtfully, price accessibly, and lasting sustainably.

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We build brands that work.

Off White Collective specializes in end-to-end brand and digital strategy for small businesses.

Small Business Straties Backed by Enterprise Experience

WHY OFF WHITE?

“Off white” lives in the in-between — It’s intentional, nuanced, and practical. 


That’s how we approach our solutions: with restraint, depth, and clarity — leaving room for your business to evolve.

Branding Strategy

We define the foundation before we plan and forecast the future.

From brand positioning and messaging to visual identity systems, we help you articulate who you are, what you stand for, and why it matters — clearly and consistently. *In addition, we can create a complete set of assets, including logo design that align.

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website & ECOMMERCE

Your website should do more than exist — it should convert, communicate, and be a means to scale your revenue.

We design strategic, user-focused websites with full e-commerce functionality that support your goals today and grow with you tomorrow.

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FULL DIGITAL STRATEGY

We create cohesive digital strategies that connect your brand, website, content, and customer journey — so everything works together instead of in silos.

We specialize in multi-channel strategies that are plug-and-play for small businesses without the stress!

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You've COME TO THE RIGHT PLACE

Off White Collective is for small businesses and founders who:

  • Are ready to invest in strategy, not shortcuts
  • Want clarity, structure, and confidence in their brand
  • Need systems that support growth, not overwhelm it
  • Value thoughtful design backed by smart decision-making

If you’re building something meaningful and want it done right — let’s get to work!

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